Sika has recently implemented new and improved changes to its labelling and artwork. The product labels and packaging artwork have been rebranded to reflect Sika’s personality of building trust with its customers. Sika products are now more practical and useful than before.
When the new corporate design was introduced in 2013, a basis for clearer lines and better reader orientation was created, which now also applies to Sika’s product packaging. The growing product range was taken into account in relation to space, as well as the changing needs of the market. Sika is proud to introduce an exciting new packaging design across the entire product range.
The packaging design might have changed, but Sika’s promise stays the same: Providing customers with expert products they can rely on.
There are new label versions which are more suitable and usable for different user groups. These include designations, descriptions of a product, or the use of images. Sika has renewed pictures and drawings on the cartridges, boxes, bags and buckets. Now it will be easier to identify which application field the specific product is suitable for – professional specialists, retail trade, craftsmen or DIY users.
The goal is to deliver a clear product message and simple orientation, which will make it even easier for customers to identify which Sika product they need and what that product can deliver for them. With the exception of the logo and the prominent use of Sika colours, the visibility of the Sika products has been improved and Sika has simultaneously created a unique, stand-alone product label design.
All Sika packaging is as recyclable as possible. All paper packaging is certificated, plastics are recycled for other productions, and the steel and other metal sheets of barrels are re-used for production after use. The materials needed for some packaging are minimised, which makes a big saving in total.
Though Sika’s packaging will be modified, the contents inside will not. There are no changes to form, fit or function of any of these products.
Customers will receive the excellent quality they are accustomed to. All Sika solutions are designed with the customers’ success in mind and to build long lasting and mutually beneficial relationships.
